USN USN IS ONE OF THE FASTEST GROWING SPORTS NUTRITION BRANDS IN THE WORLD DELIVERING HIGH QUALITY WORLD-CLASS NUTRITIONAL SUPPLEMENTS FOR OPTIMISED HEALTH AND SPORT PERFORMANCE. The company was founded in 2000 by Albé Geldenhuys and has been at the forefront of sports nutrition research, with the aim of making effective sports nutrition supplements - as used by professional and non-professional athletes - widely available. With a dedicated focus to utilising the highest quality raw materials, scientiﬁcally relevant products, independent laboratories for quality testing and effective distribution and international availability, the appeal and demand for our products continues to increase. Sports performance, weight control and muscle-building supplementation have been cornerstones of USN's premium product offerings, as have wellness products and beverages & bars (since 2006). With a rapid domestic growth, cross-border exports and a fast-paced international success, the brand is now well represented and dominant in over 70 countries across the globe. USN has the distinction of being the ﬁrst multi-national supplements company in Africa to embark on due diligence screening and HFL Sports Science testing programs. With the contribution of subsidiary brands, the business also plays a major role in the growing 'self-help' movement by providing effective nutritional supplements to consumers.